As part of his Keynote address at the Kelsey Group's Drilling Down on Local, Eric Chandler, President of Verizon Information Services, just announced a partnership between Verizon and Google for distribution of their ads. The deal termed as "co-opetition" will combine the strength of Verizon's local sales force with Google's massive distribution network.

Also of note, Chandler announced that Verizon will be testing generic pay-for-performance ads in their print yellow pages directories that route calls to the the highest bidding print advertiser.  He estimates they'll be in more than 500 Verizon publications by the end of the year.