Just a reminder that we'll be hosting a free Webinar in March to discuss the next generation of proactive customer service along with Forrester Research analyst Brad Strothkamp. Here's the information:

Who: Brad Strothkamp, senior analyst, Forrester Research and John Federman, CEO, eStara

What: Because financial services transactions are increasingly valuable and complex, online buyers are demanding sophisticated support and faster response to inquiries before completing a purchase, or an application. Those tasked with building better financial services sales sites are seeking flexible and scalable solutions to increase sales conversions, reduce website abandonment and improve the customer experience.

Multi-channel solutions are effective ways for companies to reach Web consumers. Forrester analysts believe that click to call is an “effective way to reach out to Web site visitors and engage them in a conversation. Retailers are starting to use this technology within shopping carts. Financial services firms are also joining the fray… eStara is a leader in click-to-call”. ("Ten Ways to Build a Better Financial Services Sales Site", Forrester Research, Inc., November 2006).

Join Brad Strothkamp, Senior Analyst at Forrester Research, and John Federman, CEO of eStara, as they discuss best practices for deploying proactive Click to Call and Click to Chat solutions.

When: Wednesday, March 7, 2007

1:00 p.m. - 2:00 p.m. EST

Where: Online – To register, please visit: https://www.gotomeeting.com/register/490210179